食品包装袋设计除了要给食品提供保护之外，还需要兼顾到美感，能够引起消费者的食欲。下面济南订做食品包装袋厂家来看看食品包装袋的作用是怎样的吧。

In addition to providing protection for food, the design of food packaging bags also needs to take into account aesthetics, which can stimulate consumers' appetite. Let's take a look at the role of customized food packaging bags manufacturers in Jinan.

物理保护

Physical protection

塑料包装袋内的食物需要避免挤压，撞击，震动，温差等现象

The food in the plastic packaging bag needs to avoid extrusion, impact, vibration, temperature difference, and other phenomena

外壳保护

Enclosure protection

外壳可以使食物与氧气、水蒸气、污渍等隔开，防渗漏亦是包装设计的必要因素，一些包装涵括了干燥剂或脱氧剂，用以延长保质期，真空包装袋或抽去包装袋中的空气也是主要的食品包装方法，保存食物在保质期内的干净，新鲜和，是包装袋的首要功能。

The outer shell can separate food from oxygen, water vapor, stains, etc., and leakage prevention is also a necessary factor in packaging design. Some packaging includes desiccants or deoxidizers to extend the shelf life. Vacuum packaging or removing air from the packaging bag is also a major food packaging method. Preserving food clean, fresh, and safe during the shelf life is the primary function of packaging bags.

传达信息

Convey information

包装与标签，告诉人们包装或实物如何使用，运输，回收或处理。

Packaging and labeling, which tells people how to use, transport, recycle, or dispose of packaging or physical objects.

营销

Marketing

营销常使用包装盒标签，鼓励潜在买家购买商品。包装设计数十年来，已经成为一种举足轻重和不断变换的现象，营销传播和平面设计应用于外包装盒和销售展示的亮点。

Marketing often uses box labels to encourage potential buyers to purchase goods. For decades, packaging design has become a significant and constantly changing phenomenon, and marketing communication and graphic design have been applied to the highlights of outer packaging boxes and sales displays.

security

包装可以再减少运输风险，还可以避免食物归到其他商品中去，一些食品包装很牢固，而且有防伪标识，作用是保护商家的利益，免受损失，包装袋上可以有雷射标识，特别颜色，短信认证等标签，另外，零售商未预防偷窃食品包装袋上贴有电子监控标签等，消费者拿到店的出口用以消磁。

Packaging can further reduce transportation safety risks, and can also prevent food from being classified into other commodities. Some food packages are strong and have anti-counterfeiting labels to protect the interests of businesses from losses. The packaging bags can have laser labels, special colors, SMS authentication, and other labels. In addition, retailers do not prevent theft. Food packaging bags are labeled with electronic surveillance labels, and consumers take them to the outlet of the store for demagnetization.

计算库存销量

Calculate inventory sales

单个打包有助于精确掌控整体情况，譬如食盐装入包装中知晓库存量，他也便于计算近期的销量。

Single packaging helps to accurately control the overall situation, such as knowing the inventory amount in the packaging of salt, and it is also convenient to calculate recent sales.

此外  食品的食品包装袋设计具有自己的特殊性，例如需要看食物的特点来选择包装的颜色。比如说草莓饼干一般都会选择用红色，鲜橙饼干就会用橙色比较多。

In addition, the design of food packaging bags has its own uniqueness, such as the need to choose packaging colors based on the characteristics of the food. For example, strawberry biscuits generally choose to use red, while fresh orange biscuits tend to use more orange.

现在消费者的审美能力变得越来越高，满足消费者的审美需求也是食品包装袋设计一个非常重要的课题。过去只需要在包装上印上产品的图片就可以满足消费者的审美需求，但是现在肯定不行呢。包装设计师需要通过一些抽象的手法来体现出艺术性，给消费者留下充分的想象空间。更多事项就来我们网站咨询吧！

Nowadays, consumers' aesthetic ability has become increasingly high, and meeting their aesthetic needs is also a very important topic in food packaging bag design. In the past, it was only necessary to print product images on the packaging to meet consumers' aesthetic needs, but now it is definitely not possible. Packaging designers need to embody artistry through some abstract techniques to leave consumers with sufficient imagination space. For more information, please visit our website Consult!